After
its successful launch in Metro Manila, the National Nutrition Council (NNC)
pushes its“10 Kumainments” campaign to all 17 regions of the country, through
the local government units (LGUs) as its drivers.
The
campaign, which provides “the recommended guide” for Filipinos to obtain a
healthy diet by following simple guidelines, has been translated into local
dialects, including Cebuano and Ivatan. The NNC-ARMM(Autonomous Region in
Muslim Mindanao) has even made a transliteration of the nutritional guidelines
in Arabic and called it the Nutritional Guidelines for Muslim Filipinos, which
cites teachings in the Qur’an, showing support for each of the guidelines.
The 10 Kumainments
was launched last 23 October 2014 by the National Nutrition Council and has
been widely publicized through well-placed TV and radio commercials in leading
radio and television networks and local radio stations nationwide. Regional
launch events were led by the NNC regional offices in key cities nationwide.
